Why conduct a staff survey?
The attitudes of employees within an organisation and the culture of an organisation can determine the success or failure of that organisation. You can think of these aspects of an organisation as being invisible. And it’s easy to neglect these parts of an organisation because they are invisible, and their importance can be overlooked.
So how do you make sense of this part of an organisation?
Good managers do this instinctively, using ‘gut feeling’ to make a personal assessment of that part of the organisation. But a more thorough way is to conduct a good staff survey. A staff survey can be used to determine levels of job satisfaction, commitment, satisfaction with leadership, and quality of communication.
These soft aspects of an organisation, despite being invisible, have been shown to contribute to bottom-line profits. So it’s worth measuring these aspects of an organisation and from there you can develop strategies to improve the organisation.